Monday, 12 September 2011

Why you need a community manager

I'm looking for work in social media as a community manager with experience in analysis. Not all companies know why they need one of those, so I'll tell you. Remember the good old days of SEO? With cleverly chosen keywords and links, you could get your site on the top of the search results in Google, and on a PPC basis you could appear on the paid links as well. That doesn't work as well any more. Nor does plain old advertising.